Rastia - Illustration
Rastia is a single mother who is passionate about her daughters, Bibi and Tayo. She hopes that both of them will have the opportunity to play for the national team in the future. However, The bird Isoken interrupts Bibi and Tayo's fun time constantly, so Rastia maintains a constant watch over them to ensure they are having a good time.
Goal
Create a digital illustration based on the brief storyline provided.
Objectives: Make the characters Memorable and catchy for young viewers.
Role: Graphic Designer
Hats worn: Creative Director, Illustrator artist & Animator
Date: June 2019
Target Audience
children and younger audiences
For all happy kids in the world who love to be entertained.
Problem to solve
Developing content and style that is beneficial to children, enjoyable, relaxing, and informative can be difficult to create simultaneously.
How might we develop fun-filled characters and tell a story through visuals that teach children about motherly love?
Process
The concept development stage was enjoyable and involved a learning curve. In order to successfully complete the project, ideation, sketches, digital illustrations, scriptwriting for animation purposes, and editing were required.
Research
Ideation
Sketch
Digital
Final Solution
Based on the highest vote, the first variation gives users an overview of what to expect in the animation and tells a better story visually.
Outcomes
As a result of the good storytelling, viewers found the animation to be humorous, enjoyable, informative, and visually appealing.
Final Learning
Animation is a fun activity and also an excellent method of learning how to use animation software.